Latest Digital Marketing, Public Relations & Social Media Articles
Latest Viral Videos Online Advertising Marketing Vancouver 2010 by Samsung
Following the successful campaign of viral video online advertising and marketing “Hardest Hockey Shot Ever”, Samsung just launched their latest viral videos online advertising and marketing for Vancouver 2010 Olympic Games Campaign “Discover Your Every WOW Moment”. Two videos, “Snowboard Basketball” and “Epic Beat Boxing Ice Tricks”, have been produced...
Online Marketing Campaign Heineken, Know The Signs, is Launched
Too many drinks is not good! Following las year success campaign, Heineken just launched their second online marketing campaign on global responsible drinking “Know The Sign“. Using “Enjoy Heineken Responsibility” as their tagline, Heineken would like to encourage young people to enjoy good night out, but be aware of the signs people start to show when they’ve had too...
Online Social Network Facebook Christmas Marketing by Air New Zealand Hong Kong
Yesterday, we reported that Tourism New Zealand just launched their online advertising and marketing campaign. Today, we also found that Air New Zealand is also launch their online Christmas marketing campaign on the Facebook called “Celebrating Kristmas in The Kiwi Way“. The campaign is another Air New Zealand to push its social media strategy which encourages its Facebbok fans in Hong...
Viral Online Advertising, Hardest Hockey Shot Ever by Samsung
Vancouver 2010 Olympic Winter Games is still 93 days to go. And Samsung is the worldwide Olympic partner in Wireless Communication Equipment. In June 23rd, Samsung launched their Olympic Games Campaign that called “Discover Your Every WOW Moment”. It’s Samsung Electronics’ marketing campaign theme for the upcoming Vancouver 2010 Olympic Winter Games. Through the online contest,...
Top 10 Online Seach Provider for Your Search Engine Marketing
Nielsen Company just reported the October 2009 data for the Top 10 Online Search Providers in USA. According to the data that provided by Nielsen, including total searches, unique searches, search share, and all other search figures, Google Search still lead with 66,1% share of searches. Yahoo! Search following Google with its 15,4% share of searches. The complete list of Top 10 Online Search Providers...
Online Internet Advertising Elf Yourself 4.0, OfficeMax 2009
It’s back! OfficeMax and JibJab have just launched the latest edition of ElfYourself, online internet advertising for OfficeMax. For over 3 years, Elf Yourself has become one of the internet phenomenon in every holiday season which attract many millions of visitors. This year, JibJab has removed its required account registration. The site is integrate through Facebook Connect, which will give...
Digital Marketing : Traackr Online Authority List
The online voices and bloggers can be just as important, if not more so, than traditional journalists. Biig companies and brands now know that. As result, understanding and find the influencers is higher than ever. Especially for brand relations. Traackr just launched their Online Authority List product to help marketers and public relations people to find out who is leading the online conversations...
Social Media Tips by Kodak
Why do business and brands should take the time to use social media like Twitter and Facebook? Because in today’s media landscape, it’s vitally important to be where the customers are. The exciting thing about social media is it offers the opportunity to engage in two-way conversations with the customers. What better way to know how to best serve the customers than to hear directly from them? Social...
PR Event : Public Relations 2.0, The New Tools of the Trade
It’s a brave new world out there, folks… … Old media titans are dying and new hybrid media forms are rising from their ashes. … A social media “badvocate” can make or break a company’s reputation overnight. … Bloggers are becoming journalists and journalists are starting to blog. … A prolific tweeter can bump a press release off the front page of a Google search. We call this...
Viral Marketing, The Guardian’s Word of Mouth Database Released
What qualities enable people to access and spread ideas and opinions faster and more persuasively than other? Learn more about identifying those most likely to talk about your brands and to influence others from The Guardian’s Word of Mouth Database. The Guardian study combines existing thinking around what makes people influential with a new piece of qualitative and quantitative research –...
Viral Archives : 3M Security Glass Ad
This is TURNING into a great hype on the web even though it is offline advertising — yet another form of hybrid advertising effects the wonderful world of viral marketing has brought us. Who said that offline advertising can’t go to the online world? Great job 3M!
PR Event : Public Relations 2.0, The New Tools of the Trade
It’s a brave new world out there, folks… … Old media titans are dying and new hybrid media forms are rising from their ashes. … A social media “badvocate” can make or break a company’s reputation overnight. … Bloggers are becoming journalists and journalists are starting to blog. … A prolific tweeter can bump a press release off the front page of a Google search. We call this...
Viral Marketing Campaign PUMA Bodywear, The PUMA Index
Everybody need a little bit of fun. Especially in this downturn economic times. PUMA, the German sportsbrand, use this issues to give a joy. They just launched an iPhone app. Not just ordinary app, but the funny one called The PUMA Index. The PUMA Index is a real stock market ticker, but with an added bonus. When the market goes down the models clothes come off. And as PUMA says; if you loose your...
Put The Value on Your Social Media Marketing
Social media marketing and social marketing is something that many are still learning and trying to figure out exactly how to apply to their business. Yes, that because the social media marketing and social marketing is starts with experiments and (beautiful) mistakes. There is no success recipe. There is no outline on how you should do but you should do something on there even if it is just launching...
Nike Viral : Make The Difference, Andrei Arshavin
It’s football time! The season is just started all over the world. And Nike doesn’t want to miss that chance too. They just launched a campaign “Make The Difference” to make clear Nike enables football fanatics to make that Difference. Nike releases a series of videos on Youtube featuring Wayne Rooney, Franck Ribéry and just now, Arsenal player Andrei Arshavin. Here’s the video...
Marketing Friday : Links of News, Insights and Research #1
Information is the one of key of business. Here some interesting information in the online world for the last couple days. Google sites still lead the search marketing world. There are more than 113 billion searches conducted worldwide in July 2009, representing a 41% increase vs. the same period last year, according to an analysis of the global search market by comScore, Inc. Social...
Viral Archives : Golf Lingerie Set, Mio Destino
Lingerie and Golf, Male Chauvinist Beauty? If that’s not male chauvinism, I don’t know what is. This ads works good and this golfing lingerie set is getting quite the buzz in cyberspace.
Viral Video Marketing The Hamsters Jazz Band by Drench
Drench, UK bottled water brand, just launched their marketing campaign featuring The Hamsters Jazz Band on their TV ad. To support their marketing campaign, they also released the TV ad on YouTube channel. As result, the video become effective viral marketing tools. Just take a look the honors for the video on YouTube. So far, the honors for the video are : #2 – Top Favorited (This Week) –...
Social Media : Ford’s Social Media Strategy, Zero to 60
The world is changing around us. We see it every day – the traditional media landscape is in tumult, ad revenue is dropping, yet online content is proliferating. How are marketers and communicators supposed to make sense of this? It’s not rocket science. At Ford, the process of humanizing the company is under way as they roll out their global social media strategy. In this presentation below,...
Viral Archives : Wilkinson Viral – Fight For Kisses
Back to the past time, this is a perfect viral by the Wilkinson people. It’s funny and it has a cute baby acting out of the ordinary. And it has flatulence. If you never watch it before, you can found in YouTube below.
Viral Internet Advertising Elf Yourself 2.0, OfficeMax 2007
Following the success of 2006 holiday season, OfficeMax launched again Elf Yourself. In 2007 holiday season, ElfYourself.com had become an online holiday destination. This time you could upload a headshot of yourself and three other friends or members of your family, to create a troupe of festively dressed dancing elves. After six weeks of being live, the holiday site, ElfYourself.com, attracted a...
Online Trade Show Promotions Advertising Campaign by Hannover Messe
The Hannover Messe, Germany just kicked off it’s online trade show promotions advertising...
Online Video Broadcast Advertising Campaign Camera Cafe by Nescafe
Adapted for Chinese target audience, and as one of online video broadcast advertising campaign,...
The Journey, Online Bank Marketing Ideas and Solutions of Standard Chartered Private Bank
Standard Chartered Private Bank has launched their custom digital publishing magazine, The...
Hotel Mobile Marketing iPhone Application by Langham Hotel Hong Kong
Mobile marketing is on the rise. Langham Hotels International just launched their voice enabled...
Adidas Sundown Marathon Online Sport Advertising and Marketing Campaign
Get ready for 29.05.2010! Race The Night! It’s still 2009 now. But, the Adidas Sundown...
The Coffee Bean and Tea Leaf Malaysia Online Shopping Website Launched
Order anytime of the day! Easier and faster to shop online! 24/7! With preparation of its new...
