Online Social Network Advertising and Marketing by Asia Pacific Breweries

Asia Pacific Breweries (APB) just launched their online advertising and marketing campaign, “Drink Responsibly, Drink Savvy”, through their new campaign site Drink-Savvy.com. According to APB, to be savvy is “to understand”. To drink savvy is to understand your alcohol and how it affects you. More importantly, to drink savvy is about making responsible decision on drinking and... 

Digital Creative Topics : Advertising • Brands • Campaign • Facebook • Marketing • Online Advertising • Social Marketing • Social Media • Social Networks • Twitter •

Social Media UK Training : Accelerated Twitter Success

Accelerated Twitter Success course will be held on December 15th, 2009 in the beautiful Kent countryside near Maidstone. Your day will start at 9.30am and include lunch. You will be given some homework to prepare in advance and everyone will need to work from their laptop as we set in place your strategy and Twitter routine. Course snapshot : Strategy planning Tool use & Automation Effective following Copy... 

Digital Creative Topics : Events • Social Marketing • Social Media • Twitter • UK •

Marketing Friday : Links of News, Insights and Research #2

Marketing Friday is back! Give you some latest news and insights about digital marketing, public relations and social media. Here’s some interesting information, just in case you miss it out : October 15th is passed by and 13,178 bloggers around the world are writing about climate change for Blog Action Day 2009. There are thousands of interesting posts from bloggers in 155 countries with... 

Digital Creative Topics : India • Insights • Marketing • Mobile • Mobile Marketing • Research • Social Marketing • Social Media • Social Media Optimization • Twitter •