Viral Internet Advertising Elf Yourself 3.0, OfficeMax 2008
Gain the success marketing campaign in the last 2 years holiday season, OfficeMax launched Elf Yourself once again. In November 2008, OfficeMax relaunched again ElfYourself.com for 2008 holiday season. This time, OfficeMax partnered with JibJab to add entertaining new features and capabilities. In addition to more elves (up to five photos) and new dances (Classic, Disco, Charleston or Country), the...
UK’s Mobile Marketing is Growing
A recent study by the Internet Advertising Bureau and PricewaterhouseCoopers claimed that mobile marketing has grown by more than 99 per cent last year. The organisations said that in 2008, mobile marketing was worth £28.6 million. Moreover, the number of people using their mobile phones to access the internet has increased from 16.7 million in 2007 to 17.4 million last year, reports the Mobile Data...
Social Media Event : SFIMA Glitter of Social Media Workshop
The South Florida Interactive Marketing Association (SFIMA), a support and best practices group for the interactive marketing community, will present “The Glitter of Social Media,” a one-day workshop program that will teach how to profit using social media, which includes Twitter, LinkedIn, Facebook, Blogs, Podcasts, Word Press, and more. The workshop program, featuring seven nationally recognized...
