Online Social Network Advertising and Marketing by Asia Pacific Breweries

Asia Pacific Breweries (APB) just launched their online advertising and marketing campaign, “Drink Responsibly, Drink Savvy”, through their new campaign site Drink-Savvy.com. According to APB, to be savvy is “to understand”. To drink savvy is to understand your alcohol and how it affects you. More importantly, to drink savvy is about making responsible decision on drinking and... 

Design Ideas Topics : Advertising • Brands • Campaign • Facebook • Marketing • Online Advertising • Social Marketing • Social Media • Social Networks • Twitter •