Online Pro Bono Attorneys Marketing Campaign by Plum Ideas, The Incredible Lawyer
Following the launch of “The Incredible Lawyer” attorneys campaign by the pro bono section of the Law Society of Singapore in April 2010, Plum Ideas has created a marketing campaign illustrated comic notebooks called ‘The Incredible Lawyer’ to encourage lawyers to offer pro bono work by depicting them as heroes. To support its marketing campaign strategy and gain more public...
The Journey, Online Bank Marketing Ideas and Solutions of Standard Chartered Private Bank
Standard Chartered Private Bank has launched their custom digital publishing magazine, The Journey Online. It’s a quarterly digital magazine that will provide branded content material from the banking group. Basic ideas and solutions of this online bank marketing through custom publishing is share the knowledge and to show off the expertise in the financial field. According Jacqui Brabazon, global...
Online Social Network Advertising and Marketing by Asia Pacific Breweries
Asia Pacific Breweries (APB) just launched their online advertising and marketing campaign, “Drink Responsibly, Drink Savvy”, through their new campaign site Drink-Savvy.com. According to APB, to be savvy is “to understand”. To drink savvy is to understand your alcohol and how it affects you. More importantly, to drink savvy is about making responsible decision on drinking and...
