Top 10 Best Social Media Optimization Companies in Canada
Social Media Optimization is the process of increasing websites presence through the use of social media sites like MySpace, Facebook and YouTube. Socialization through the Internet is a growing phenomenon because of its global reach and the use of technology to make getting to know people more dynamic. Following the announcement of Top 10 Best Social Media Companies in US, here’s the Top 10...
Some Latest Fact About Social Media for Marketers
Despite of some voice about marketers who closely follow social media to find some enticing statistics to justify their online strategies, some latest fact below might be useful to open the mind : Facebook More than 10,000 websites use Facebook Connect, a service that lets Facebook users log in to affiliated sites using their Facebook account and share information from those sites with their Facebook...
PR Event : Public Relations 2.0, The New Tools of the Trade
It’s a brave new world out there, folks… … Old media titans are dying and new hybrid media forms are rising from their ashes. … A social media “badvocate” can make or break a company’s reputation overnight. … Bloggers are becoming journalists and journalists are starting to blog. … A prolific tweeter can bump a press release off the front page of a Google search. We call this...
Online Video Broadcast Advertising Campaign Camera Cafe by Nescafe
Adapted for Chinese target audience, and as one of online video broadcast advertising campaign, Nescafe has sponsored a digital marketing production of the Chinese version of Camera Cafe, the famous French short TV program that first originally launched and aired on 2001. Through a partnership with Youku and Kaixin, this Chinese version online video broadcast advertising campaign of Nescafe will air...
Social Media : Ford’s Social Media Strategy, Zero to 60
The world is changing around us. We see it every day – the traditional media landscape is in tumult, ad revenue is dropping, yet online content is proliferating. How are marketers and communicators supposed to make sense of this? It’s not rocket science. At Ford, the process of humanizing the company is under way as they roll out their global social media strategy. In this presentation below,...
US Executives Go Online for Business Intelligence
Information is just like gold mine for the business executives. In fact, some people believe that information is one you’re their business success. In the old time, newspapers, official trade information, trade insights and trade trends and development has becanme valuable source of information. But time has changed. Now, to find information fast, business executives turn to the internet. A recent...
Dental Marketing : 10 Common Mistakes of Dental Website
Building a website in many respects is an art form, a blending of colors, elements, shapes, media and textual content that create a cohesive theme to convey a particular message — to a specific group. There are so many dental website on the internet. Some people get suffer from the same problems. And here’s top 10 common mistakes of dental website (according to Mark Oborn) : They place...
Online Retirement Planning Marketing Campaign by Prudential
Prudential (Malaysia) just launched their online retirement planning marketing campaign “What’s Adam’s Number Challenge”. Retirement is anot about age. But a number. You can retire at any age you want, as long as you have the right number of amount that give you peace of mind in retirement. And everyone has a unique number!. Prudential’s online retirement planning marketing...
Nike Viral : Make The Difference, Andrei Arshavin
It’s football time! The season is just started all over the world. And Nike doesn’t want to miss that chance too. They just launched a campaign “Make The Difference” to make clear Nike enables football fanatics to make that Difference. Nike releases a series of videos on Youtube featuring Wayne Rooney, Franck Ribéry and just now, Arsenal player Andrei Arshavin. Here’s the video...
Viral Video Marketing Know The Signs by Heineken
As we informed, Heineken just launched its second online marketing campaign on global responsible drinking. To create an intriguing message of the campaign, they also create three videos – “Drunk Pole Dancing Gone Wrong”, “Mime Artist Provoked by Drunk” and “Drunk Looks Stupid and Crashes” – on YouTube as their viral marketing tools. So far, “Drunk...
