New Zealand Online Tourism Advertising and Marketing Campaign Launched

Category: Digital Marketing
New Zealand Online Tourism Advertising and Marketing Campaign Launched

Have you ever been in New Zealand?
Well, if you never been there before, here’s your chances because Tourism New Zealand just launch their online tourism advertising and marketing campaign through Your Big Break, an online screenplay contest.
So, if you’re dreaming to become a great film maker, this could be your big break. All you have [...]

Online Social Network Advertising and Marketing by Asia Pacific Breweries

Category: Digital Marketing
Online Social Network Advertising and Marketing by Asia Pacific Breweries

Asia Pacific Breweries (APB) just launched their online advertising and marketing campaign, “Drink Responsibly, Drink Savvy”, through their new campaign site Drink-Savvy.com.
According to APB, to be savvy is “to understand”. To drink savvy is to understand your alcohol and how it affects you. More importantly, to drink savvy is about making responsible decision on drinking [...]

IKEA Social Network Marketing, The Lesson Learned

Category: Online Advertising
IKEA Social Network Marketing, The Lesson Learned

Last week, we reported that IKEA “manipulate” – or you can call it genius use of – Facebook profile for their social network marketing campaign. During the last few days, we found that they’re a lot word about it in many blog postings, Facebook status updates, articles and also Twitter tweets. From brilliant, innovative, smart [...]