Go World, Global Olympic Marketing Campaign Launched by Visa
Visa Inc. just launched its global Olympic-themed marketing campaign for the Vancouver 2010 Olympic Winter Games, Go World. The global campaign features television, digital and out-of-home advertising. It host market merchant activation programs and usage promotions that enables Visa to connect with cardholders and Olympic and Paralympic Games fans to drive preference for and usage of Visa products...
Singapore leads on Asia Top Online Travel Spending
A latest study by Visa has shown thta Singapore lead the top 10 on the online travel related spending. According to the survey, online shoppers from Singapore (US$4,018), Hong Kong (US$3,791) and India (US$3,442) reported to have spent the most in the 12 months ended December 2008. The survey said the highest areas of spending in the past 12 months were airline/airline tickets (US$970), online travel...
