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Online Video Marketing Campaign Visit Sweden, Discover Lapland

Online Video Marketing Campaign Visit Sweden, Discover Lapland

Ever wondered what a true winter wonderland looks like? Visit Sweden, together with Discover the World and Sweden’s Ice Hotel, just launched their online content as part of their online marketing campaign “Discover Lapland” to inspire UK travelers to visit Sweden Lapland this winter. The campaign is designed to highlight the pulse-raising activities and extraordinary natural experiences... 

New Zealand Online Tourism Advertising and Marketing Campaign Launched

New Zealand Online Tourism Advertising and Marketing Campaign Launched

Have you ever been in New Zealand? Well, if you never been there before, here’s your chances because Tourism New Zealand just launch their online tourism advertising and marketing campaign through Your Big Break, an online screenplay contest. So, if you’re dreaming to become a great film maker, this could be your big break. All you have to do is write three minutes screen play on how you... 

Social Media : Social Click Through Rates for Facebook

Social Media : Social Click Through Rates for Facebook

When the companies decided to use Facebook as one of their communication tool, the perfect day and time to send the news was the holy grail. Why? It’s all about the online behaviour of the people. You can’t send it on Monday because people are digging out from the weekend. Can’t send on Friday because people are thinking about the weekend. Can’t send first thing in the morning because... 

Social Network Marketing : 10 Facebook Best Practice for Brands

Social Network Marketing : 10 Facebook Best Practice for Brands

Lets admit it, Facebook now become one of the great tool for social network marketing, from conversation, building community or even find the latest industry news. That’s why you can several brand run their marketing campaign on Facebook, from celebrities, athletes, or even the brand’s competitor. But having an Facebook profile doesn’t mean you’re a master of social media marketing. You need... 

Social Media Event : Social Media Victories

Exclusive eWomenNetwork “Accelerated Networking” Lunch Event : Social Media Victories – Real Businesses, Real Campaigns, Real Results Social Media Victories is the only program that analyzes specific tactics used by actual companies in real life situations. Patrick presents successful case histories where organizations have leveraged platforms like Facebook, LinkedIn, Twitter and... 

Viral Video Marketing Google Chrome OS

Viral Video Marketing Google Chrome OS

Couple months ago, Google announced that they were working on a new OS, the stated “We designed Google Chrome for people who live on the web — searching for information, checking email, catching up on the news, shopping or just staying in touch with friends. However, the operating systems that browsers run on were designed in an era where there was no web. So today, we’re announcing a new... 

Viral Online Advertising Campaign Martini Moments

Viral Online Advertising Campaign Martini Moments

Developed for Dutch market and focused on online, Martini just launched their marketing campaign to remind the audience of Martini and all the brand represents: Italian beauty, enjoying the moment and accessibility of a stylish drink. The campaign was created by Watson & Lewis with no television commercial. With focus only  on online advertising, Martini use YouTube, Facebook and Hyves as their... 

Nike Viral : Make The Difference, Franck Ribéry

Nike Viral : Make The Difference, Franck Ribéry

As we mentioned before, Nike just launched their viral vidoes on YouTube.  The campaign is called “Make The Difference”.  With this campaign, Nike want to make it clear and enables the football fanatics to make that Difference. Nike releases a series of videos on Youtube featuring Wayne Rooney, Franck Ribéry and just now, Arsenal player Andrei Arshavin. Here’s the video that featuring Franck... 

6 Social Media Marketing Step for Retailer

Social media is the new buzz words. But still, social media is not a silver bullet. Marketing through social media is trully an art. It mixed up between experiment and mistakes. So, here the 6 steps to explore how social media might impact a retailer. 1. Think in terms of tribes Your customer is human too. Instead of looking at customers in one bucket, consider their affinities. JCPenney could create... 

Nike Viral : Make The Difference, Andrei Arshavin

Nike Viral : Make The Difference, Andrei Arshavin

It’s football time! The season is just started all over the world. And Nike doesn’t want to miss that chance too. They just launched a campaign “Make The Difference” to make clear Nike enables football fanatics to make that Difference. Nike releases a series of videos on Youtube featuring Wayne Rooney, Franck Ribéry and just now, Arsenal player Andrei Arshavin. Here’s the video...