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Random Articles from invisible PR Archives
Adidas Sundown Marathon Online Sport Advertising and Marketing Campaign
Get ready for 29.05.2010! Race The Night! It’s still 2009 now. But, the Adidas Sundown Marathon will return in May 29, 2010. A new start and finishing point, change of the route and also a new 21 km category will make the adidas Sundown Marathon become the only race in the world that provide full suite race categories, from 10 km to 84 km. Look to attract huge numbers of participants and also...
IKEA Social Network Marketing, The Lesson Learned
Last week, we reported that IKEA “manipulate” – or you can call it genius use of – Facebook profile for their social network marketing campaign. During the last few days, we found that they’re a lot word about it in many blog postings, Facebook status updates, articles and also Twitter tweets. From brilliant, innovative, smart yet simple, genius, outside the box, awesome, excellent, unconventional...
Best Top 10 Search Engine Optimization (SEO) Companies in Australia, November 2009
Here’s the list of Australia’s Best Top Search Engine Optimization (SEO) Companies in Australia for November 2009 : 1. SEO Consult 2. Increase Visibility Inc. 3. LT SEO 4. ROI.com.au 5. Glass Onion 6. Net Starter 7. Apex Reach 8. Web Marketing Experts 9. ineedhits.com Pty Ltd 10. Rotapix Interactive Media Check out another Best Top 10 Search Engine Optimization (SEO) Companies for November...
Nike Viral : Make The Difference, Franck Ribéry
As we mentioned before, Nike just launched their viral vidoes on YouTube. The campaign is called “Make The Difference”. With this campaign, Nike want to make it clear and enables the football fanatics to make that Difference. Nike releases a series of videos on Youtube featuring Wayne Rooney, Franck Ribéry and just now, Arsenal player Andrei Arshavin. Here’s the video that featuring Franck...
Facebook Application for Public Relations Professional
Since Facebook opened up its API to developers, the social networking site has surged to become one of the most highly trafficked web destinations. And today, there are several campaign run on Facebook. This is what I call as Facebook phenomenon. So, if you’re a PR practitioner, you should have a Facebook profile. If for no other reason than to try and understand this phenomenon. Many of my...
Viral Online Advertising Assassin Creed, Ubisoft
Actually, it’s the first part of the promotional film from the game Assassin Creed that developed by Ubisoft. The video its going viral on YouTube. The video itself is live action short movie with beautiful special effects. Very impressive, and it become perfect example for viral video marketing for the entertainment industry. Why? It’s because we can connect emotionally with the characters...
Social Media : Social Click Through Rates for Facebook
When the companies decided to use Facebook as one of their communication tool, the perfect day and time to send the news was the holy grail. Why? It’s all about the online behaviour of the people. You can’t send it on Monday because people are digging out from the weekend. Can’t send on Friday because people are thinking about the weekend. Can’t send first thing in the morning because...
Top 10 Best Social Media Optimization Companies by TopSEOs.Com
Social Media Optimization is one of the successful key of the website presence through the use of social media. And after extensive examinations and evaluations, topseos.com has completed its rankings of the best Social Media Optimization Services for September 2009. As we know, Social Media Optimization is the process of increasing websites presence through the use of social media sites like MySpace,...
Viral Internet Advertising Elf Yourself 1.0, OfficeMax 2006
In 2006, OfficeMax launched “Elf Yourself” for the 2006 holidays. The site has turned the free e-greeting site into an annual holiday tradition returning each season with new bells and whistles for the public to enjoy and spread holiday cheer. Viral marketing campaign metrics results (five weeks, 12/1/06 to 1/7/07) : Over 36 million site visits Over 11 million elves were created (41,000 per...
Guerilla Marketing Stunt by Serious Games Interactive
Recently, Serious Games Interactive made their guerrilla marketing to their new Global Conflicts: Child Soldiers game and try to draw attantion to the use of child soldiers. They dressed up as Ninjas and run all over Copenhagen and placed the posters in some high profile places in Copenhagen. Cool guerrilla.. [via]





