Digital Marketing : Traackr Online Authority List
The online voices and bloggers can be just as important, if not more so, than traditional journalists. Biig companies and brands now know that. As result, understanding and find the influencers is higher than ever. Especially for brand relations. Traackr just launched their Online Authority List product to help marketers and public relations people to find out who is leading the online conversations...
Online Video Broadcast Advertising Campaign Camera Cafe by Nescafe
Adapted for Chinese target audience, and as one of online video broadcast advertising campaign, Nescafe has sponsored a digital marketing production of the Chinese version of Camera Cafe, the famous French short TV program that first originally launched and aired on 2001. Through a partnership with Youku and Kaixin, this Chinese version online video broadcast advertising campaign of Nescafe will air...
Viral Online Advertising, Five Years of Firefox
Five years serving the web, too long? Well, Firefox made it their way. The faster, more secure, and fully customizable way to surf the web. Firefox just launched this video a few days ago celebrating precisely that, their 5 years with at least 1 billion fans. Please note, Firefox name itself has gone viral over these 5 years, with over 1 billion downloads. Early adopters who tried it and liked it...
Hotel Mobile Marketing iPhone Application by Langham Hotel Hong Kong
Mobile marketing is on the rise. Langham Hotels International just launched their voice enabled iPhone application, Langham Touch, as part of their hotel mobile marketing plan and strategy efforts. Langham Touch was developed in house and aimed to create an application that was easy to use and relevant to business traveller. The iPhone application offer a voice enable phrases, helping guest to find...
General Motor Launch New Ad as Their Social Marketing Tools
General Motor (GM) send the new messages of hopes through their new ads. The ads was appreared on YouTube and other social media sites. In our opinion, this ad is about as innovative as a Chevy Cobalt. And right now, the ads already gotten about 89.574 views, as well as their new corporate website GMreinvention.com. Here’s the complete transcript of the ad: “Let’s be completely honest....
10 Reasons Why You Should Jump to The Social Media
Social networking is on the rise. MySpace and Facebook is become one of your useful tool for business, even the small one. That’s why it shouldn’t come as a surprise that even smaller local businesses can even benefit from Myspace or Facebook. The social media landscape is not just for big business anymore. It is important that any business of all sizes tackle this channel very soon. And...
Top 10 Best Search Engine Optimization (SEO) Companies in USA, November 2009
As usual, here the list of Top 10 Search Engine Optimization (SEO) Companies in USA for November 2009 : 1. Increase Visibility Inc. – California, USA 2. Webimax – New Jersey, USA 3. SEOP – California, USA 4. Intrapromote LLC. – Ohio, USA 5. ArteWorks SEO – Texas, USA 6. eVisibility, Inc. – California, USA 7. Oneupweb – Michigan, ISA 8. SEO Image, Inc. –...
UK’s Mobile Marketing is Growing
A recent study by the Internet Advertising Bureau and PricewaterhouseCoopers claimed that mobile marketing has grown by more than 99 per cent last year. The organisations said that in 2008, mobile marketing was worth £28.6 million. Moreover, the number of people using their mobile phones to access the internet has increased from 16.7 million in 2007 to 17.4 million last year, reports the Mobile Data...
Event Guide : Startup Weekend Northwest Arkansas
Developers, startup enthusiasts, marketing gurus, graphic artists and legal minds are invited to attend the first Startup Weekend event to be hosted in Northwest Arkansas on October 2 – 4 at the University of Arkansas Global Campus in Rogers. Northwest Arkansas Startup Weekend is presented by Rockfish Interactive. Tickets are $75 per person for the weekend, and give attendees access to networking,...
Invisible Insights #1 : Online Advertising and Social Media
Many things happen in last couple days, and here’s the collections of online advertising and social media related links that we thought it could be useful for all you: Recent developments indicate the Internet is being taken more seriously. No wonder if the online advertising is gown up. Today’s consumer is realizing that the home is their best resource to stretch a dollar in a difficult economy....
