HP’s Online Entertainment Marketing Campaign in China Explained
HP’s Wave Three online marketing campaign in China, titled “Youth, Camera! My Computer, My Stage” is gain positive response with more than 3 million unique visitor since the launch and 150.000 video submitted. Robin Seow, director of marketing & SMB, personal systems group for HP China, said that the biggest challenge for company in China to engage youths is stay relevant. And...
Dental Marketing : 10 Common Mistakes of Dental Website
Building a website in many respects is an art form, a blending of colors, elements, shapes, media and textual content that create a cohesive theme to convey a particular message — to a specific group. There are so many dental website on the internet. Some people get suffer from the same problems. And here’s top 10 common mistakes of dental website (according to Mark Oborn) : They place...
Best Top 10 Pay Per Click (PPC) Advertising Management in UK, November 2009
Following the list of United Kingdom (UK) Best Top 10 Search Engine Optimization companies, here’s the list of Best Top 10 Pay Per Click (PPC) Advertising Management companies in United Kingdom (UK) for November 2009 : 1. Smart Click Online 2. Clicks2Customers 3. Just Search 4. Clicks Consult 5. 1UK.Com Ltd 6. MediaCo 7. 1st Page Prophets 8. Distilled 9. Jump Higher 10. Red Revolution See also...
Social Media : Ford’s Social Media Strategy, Zero to 60
The world is changing around us. We see it every day – the traditional media landscape is in tumult, ad revenue is dropping, yet online content is proliferating. How are marketers and communicators supposed to make sense of this? It’s not rocket science. At Ford, the process of humanizing the company is under way as they roll out their global social media strategy. In this presentation below,...
Social Media Event : Social Media Victories
Exclusive eWomenNetwork “Accelerated Networking” Lunch Event : Social Media Victories – Real Businesses, Real Campaigns, Real Results Social Media Victories is the only program that analyzes specific tactics used by actual companies in real life situations. Patrick presents successful case histories where organizations have leveraged platforms like Facebook, LinkedIn, Twitter and...
Online Pro Bono Attorneys Marketing Campaign by Plum Ideas, The Incredible Lawyer
Following the launch of “The Incredible Lawyer” attorneys campaign by the pro bono section of the Law Society of Singapore in April 2010, Plum Ideas has created a marketing campaign illustrated comic notebooks called ‘The Incredible Lawyer’ to encourage lawyers to offer pro bono work by depicting them as heroes. To support its marketing campaign strategy and gain more public...
Anderson Analytics Social Networking Service User Typing Tool
What type of social media user are you? Business user, social media maven, or just fun seeker? If you want to figure out what type of social media user you are and the characteristics of your segment? Just take their super short quiz to find out. Cool huh? Lets take a little history of it for a moment. In May, Anderson Analytics worked with Greenfield Online to survey and interview respondents on...
Some Latest Fact About Social Media for Marketers
Despite of some voice about marketers who closely follow social media to find some enticing statistics to justify their online strategies, some latest fact below might be useful to open the mind : Facebook More than 10,000 websites use Facebook Connect, a service that lets Facebook users log in to affiliated sites using their Facebook account and share information from those sites with their Facebook...
Online Social Network Facebook Christmas Marketing by Carlsberg
Carlsberg Christmas Tree, a Christmas application, has been launched by Carlsberg as one of their online advertising and marketing campaign on the biggest social network platform, Facebook. As part of festive season contest, this application lets the Facebook users to create their own Christmast tree, decorating it with friend’s tag. The more friends tagged, the bigger chance for the users to...
PR Event : What Every Startup Needs to Know about Public Relations
To generate sales, you have to make yourself known; that’s why every startup needs PR. Good PR helps you communicate the need for your product or service, differentiate you from your competitors and build your relationships with the press, bloggers, and analysts who will get the word out about your company. Although today startups may wonder if they should spend money on PR, without it...
