Online Advertising Campaign of 2010 Youth Olympic Games by Canon Singapore
Meet Rainer Ng and Natasha Yokoyama. Beat them on the latest Canon Singapore online advertising campaign “Destroy Your Limits” for 2010 Youth Olympic Games (YOG). Canon Singapore just launched its sports marketing with its online advertising campaign for Youth Olympic Games (YOG) campaign. The online advertisign campaign is using a full animation style that they believe youths are able...
Integrated Marketing Campaign by Carlsberg for Singapore F1 GP
With Singapore Formula 1 GP Night Race around the corner, Carlsberg launches its integrated marketing campaign entitled Carlsberg Best Night Experience. Carlsberg is giving a chance to win the Best NIght Experience with more than $60,000 worth in exclusive VIP passes to Avalon At Large – GO! Party & Carlsberg Suite @ Turn 1 at the Singapore Grand Prix Formula One night race. Running from...
Social Media Event : Measuring Social Media Success
Measuring Social Media Success Tuesday, October 27, 2009 from 7:00 PM – 10:00 PM (ET) Brighton, MI Event Details : Pageviews, unique visitors, followers, fans, views, connections, retweets, oh my! Confused by all the different ways to measure success on social media? Join us for a three hour workshop that will teach you all the basics you need to measure your social media success! Only $30...
Guerrilla Advertising 2 : More Unconventional Brand Communication, Call For Entries
In just the last few years, advertising, like every other creative industry, has had to evolve fast in order to survive and communicate efficiently in the new and ever changing media landscape. Old ways of thinking about the traditional advertising mediums of TV, press and poster have had to be replaced with an ability to offer clients project-specific solutions to their advertising needs that utilise...
invisible Event : Digital Living Room 2009, Santa Clara
Digital Living Room is one of the oldest conferences about the future of home entertainment. This year conference will focuses on the future – the technologies that are most likely to transform consumer experience in 2010. Set at the end of 2009, the summit will examine which of the products unveiled at CES in January are likely to catch fire and which will fail. At the same time, it will assess...
Interactive Online Detergent Marketing Campaign by Morning Fresh, Dirty Dish
Morning Fresh just launched its integrated and interactive online detergent marketing campaign in Australia. Morning Fresh, one of the premiere detergent brand, is start to promoting its detergent product with an integrated online campaign and interactive marketing promotion through social media network Facebook Fans Page and website. As part of its interactive marketing strategy, the interactive online...
Viral Internet Advertising Elf Yourself 1.0, OfficeMax 2006
In 2006, OfficeMax launched “Elf Yourself” for the 2006 holidays. The site has turned the free e-greeting site into an annual holiday tradition returning each season with new bells and whistles for the public to enjoy and spread holiday cheer. Viral marketing campaign metrics results (five weeks, 12/1/06 to 1/7/07) : Over 36 million site visits Over 11 million elves were created (41,000 per...
Viral Archives : Wilkinson Viral – Fight For Kisses
Back to the past time, this is a perfect viral by the Wilkinson people. It’s funny and it has a cute baby acting out of the ordinary. And it has flatulence. If you never watch it before, you can found in YouTube below.
Airline Travel Marketing Campaign by SilkAir Singapore, Explorers Journey
SilkAir, the regional wing of Singapore Airlines, has launched its second phase of airline travel marketing campaign in Singapore. Earlier of this year, SilkAir has already launched its marketing campaign that aimed to use the real experiences and travellers insight to promote SilkAir travel destination. And now, the just begin to launch their second phase of the airline travel marketing campaign. Through...
Singapore leads on Asia Top Online Travel Spending
A latest study by Visa has shown thta Singapore lead the top 10 on the online travel related spending. According to the survey, online shoppers from Singapore (US$4,018), Hong Kong (US$3,791) and India (US$3,442) reported to have spent the most in the 12 months ended December 2008. The survey said the highest areas of spending in the past 12 months were airline/airline tickets (US$970), online travel...
