Did You Know 4.0 : The Media Landscape
On October 20th and 21st, The Economist Magazine will host their third annual Media Convergence Forum in New York City. Media Convergence Forum gathers a unique speaking faculty of thought leaders, marketing psychologists, technology experts, futurists, media and marketing professionals to look into the future to consider the ideas, technologies and tactics that tomorrow’s best organisations...
Social Media Event : Managing The Brand and Engaging With The Brand Holder
Bring your laptop to this interactive, Social Media Strategy Workshop where at the end of the day, you will leave with a personalized “working draft” of a social media strategy to start Listening, Engaging and Participating With Your Social Community. DIY Social Media Workshop : Managing The Brand and Engaging With The Brand Holder Keynote – Rishi Shah, Owner of Flyingcart.com 2007...
Social Media Event : Measuring Social Media Success
Measuring Social Media Success Tuesday, October 27, 2009 from 7:00 PM – 10:00 PM (ET) Brighton, MI Event Details : Pageviews, unique visitors, followers, fans, views, connections, retweets, oh my! Confused by all the different ways to measure success on social media? Join us for a three hour workshop that will teach you all the basics you need to measure your social media success! Only $30...
Social Media : Social Click Through Rates for Facebook
When the companies decided to use Facebook as one of their communication tool, the perfect day and time to send the news was the holy grail. Why? It’s all about the online behaviour of the people. You can’t send it on Monday because people are digging out from the weekend. Can’t send on Friday because people are thinking about the weekend. Can’t send first thing in the morning because...
Put The Value on Your Social Media Marketing
Social media marketing and social marketing is something that many are still learning and trying to figure out exactly how to apply to their business. Yes, that because the social media marketing and social marketing is starts with experiments and (beautiful) mistakes. There is no success recipe. There is no outline on how you should do but you should do something on there even if it is just launching...
How To Make A Viral Video
YouTube is one of the popular place where videos can become viral. But, is there any recipe for success? There is no ONE reason why videos become viral but there are a few observations about the characteristics of the videos. And the typical viral video will have some combination of these 7 characteristics: 1. Content: The content VERY uncommon. It is hard (and takes a LOT of discipline) to re-create...
PayPal WishList, Online Marketing Campaign on Facebook by Paypal
PayPal, one of the leading online payment service, just launched its new online marketing campaign “PayPal WishList” on Facebook. Through its new marketing campaign, Paypal allow you to choose your own wish list from different range products from various merchants. When you finished to create your wish list, you can choose to share it with your friends or just keep it by yourself. The cool...
General Motor Launch New Ad as Their Social Marketing Tools
General Motor (GM) send the new messages of hopes through their new ads. The ads was appreared on YouTube and other social media sites. In our opinion, this ad is about as innovative as a Chevy Cobalt. And right now, the ads already gotten about 89.574 views, as well as their new corporate website GMreinvention.com. Here’s the complete transcript of the ad: “Let’s be completely honest....
New Zealand Online Tourism Advertising and Marketing Campaign Launched
Have you ever been in New Zealand? Well, if you never been there before, here’s your chances because Tourism New Zealand just launch their online tourism advertising and marketing campaign through Your Big Break, an online screenplay contest. So, if you’re dreaming to become a great film maker, this could be your big break. All you have to do is write three minutes screen play on how you...
Hotel Mobile Marketing iPhone Application by Langham Hotel Hong Kong
Mobile marketing is on the rise. Langham Hotels International just launched their voice enabled iPhone application, Langham Touch, as part of their hotel mobile marketing plan and strategy efforts. Langham Touch was developed in house and aimed to create an application that was easy to use and relevant to business traveller. The iPhone application offer a voice enable phrases, helping guest to find...
