Social Media Event : Enterprise Social 2.0, RIP or ROI?
The Pan-European summit on “Enterprise Social 2.0: RIP or ROI?” will be held on the 27 & 28 January 2010 in Amsterdam. Speakers are from leading Fortune 500 companies. The summit will provide excellent opportunities for you to hear international experts discuss best practices on how to drive business performance using Web 2.0 and social media. Key issues snapshot : How to integrate...
Online Marketing Campaign Heineken, Know The Signs, is Launched
Too many drinks is not good! Following las year success campaign, Heineken just launched their second online marketing campaign on global responsible drinking “Know The Sign“. Using “Enjoy Heineken Responsibility” as their tagline, Heineken would like to encourage young people to enjoy good night out, but be aware of the signs people start to show when they’ve had too...
US Executives Go Online for Business Intelligence
Information is just like gold mine for the business executives. In fact, some people believe that information is one you’re their business success. In the old time, newspapers, official trade information, trade insights and trade trends and development has becanme valuable source of information. But time has changed. Now, to find information fast, business executives turn to the internet. A recent...
Best Top 10 Pay Per Click (PPC) Advertising Management in Australia, November 2009
Following the list of Australia Best Top 10 Search Engine Optimization (SEO) companies, here’s the list of Best Top 10 Pay Per Click (PPC) Advertising Management companies in Australia for November 2009 : 1. Click2Customers 2. Pro Internet Marketing 3. Found Agency Pty Ltd 4. Melbourne IT 5. Inter Network Solutions 6. SEM911 7. Globalise 8. Marketing-Results.com.au 9. CleverClicks.com.au 10....
Viral Marketing, The Guardian’s Word of Mouth Database Released
What qualities enable people to access and spread ideas and opinions faster and more persuasively than other? Learn more about identifying those most likely to talk about your brands and to influence others from The Guardian’s Word of Mouth Database. The Guardian study combines existing thinking around what makes people influential with a new piece of qualitative and quantitative research –...
Singapore leads on Asia Top Online Travel Spending
A latest study by Visa has shown thta Singapore lead the top 10 on the online travel related spending. According to the survey, online shoppers from Singapore (US$4,018), Hong Kong (US$3,791) and India (US$3,442) reported to have spent the most in the 12 months ended December 2008. The survey said the highest areas of spending in the past 12 months were airline/airline tickets (US$970), online travel...
Nike Viral : Make The Difference, Franck Ribéry
As we mentioned before, Nike just launched their viral vidoes on YouTube. The campaign is called “Make The Difference”. With this campaign, Nike want to make it clear and enables the football fanatics to make that Difference. Nike releases a series of videos on Youtube featuring Wayne Rooney, Franck Ribéry and just now, Arsenal player Andrei Arshavin. Here’s the video that featuring Franck...
Social Media : Social Click Through Rates for Facebook
When the companies decided to use Facebook as one of their communication tool, the perfect day and time to send the news was the holy grail. Why? It’s all about the online behaviour of the people. You can’t send it on Monday because people are digging out from the weekend. Can’t send on Friday because people are thinking about the weekend. Can’t send first thing in the morning because...
Yelp Add Facebook Connect, Reviews Becoming More Social
After Urbanspoon and Citysearch, Yelp just launched their implementation of Facebook Connect to enable users to share reviews with their friends on Facebook. With this integration, Yelp allows anyone to submit a review for any local business. All you need to do just register, you’ll now have the option of using Facebook Connect to post the review to your Facebook page. “As the bonafide social media...
Invisible Insights #3 : Social Media, Online Marketing & SEO
What’s hot this week? Well, it’s depend how you define the word “hot”? In terms of social media, online marketing and search engine optimatization (SEO), we found some of interesting news, insights and information that might be useful for you. And here’s the list of it. Social media is a great opportunity to get links in a pure and natural way. Here are 7 tips creating...
