Viral Video Marketing Google Chrome OS
Couple months ago, Google announced that they were working on a new OS, the stated “We designed Google Chrome for people who live on the web — searching for information, checking email, catching up on the news, shopping or just staying in touch with friends. However, the operating systems that browsers run on were designed in an era where there was no web. So today, we’re announcing a new...
Social Media Public Relations
Social media PR is the powerful combination of public relations and social media. While the term “social media” is not still a relatively new one, there’s no doubting its strength as a medium for promoting both your personal and business brand. This is where social media PR comes in. By using the very best promotional tools in PR – press releases, media contacts, dedicated PR campaigns...
Viral Internet Advertising Elf Yourself 3.0, OfficeMax 2008
Gain the success marketing campaign in the last 2 years holiday season, OfficeMax launched Elf Yourself once again. In November 2008, OfficeMax relaunched again ElfYourself.com for 2008 holiday season. This time, OfficeMax partnered with JibJab to add entertaining new features and capabilities. In addition to more elves (up to five photos) and new dances (Classic, Disco, Charleston or Country), the...
Nike Viral : Make The Difference, Franck Ribéry
As we mentioned before, Nike just launched their viral vidoes on YouTube. The campaign is called “Make The Difference”. With this campaign, Nike want to make it clear and enables the football fanatics to make that Difference. Nike releases a series of videos on Youtube featuring Wayne Rooney, Franck Ribéry and just now, Arsenal player Andrei Arshavin. Here’s the video that featuring Franck...
PayPal WishList, Online Marketing Campaign on Facebook by Paypal
PayPal, one of the leading online payment service, just launched its new online marketing campaign “PayPal WishList” on Facebook. Through its new marketing campaign, Paypal allow you to choose your own wish list from different range products from various merchants. When you finished to create your wish list, you can choose to share it with your friends or just keep it by yourself. The cool...
Airline Travel Marketing Campaign by SilkAir Singapore, Explorers Journey
SilkAir, the regional wing of Singapore Airlines, has launched its second phase of airline travel marketing campaign in Singapore. Earlier of this year, SilkAir has already launched its marketing campaign that aimed to use the real experiences and travellers insight to promote SilkAir travel destination. And now, the just begin to launch their second phase of the airline travel marketing campaign. Through...
Social Media Tips by Kodak
Why do business and brands should take the time to use social media like Twitter and Facebook? Because in today’s media landscape, it’s vitally important to be where the customers are. The exciting thing about social media is it offers the opportunity to engage in two-way conversations with the customers. What better way to know how to best serve the customers than to hear directly from them? Social...
Guerilla Marketing Go Beyond Borders by CNN – Day 1
It’s time to remembering the night of fall. The fall of Berlin Wall. And to make us remember the autumn of change, CNN just launched their new Go Beyond Borders tag line at the 20th Anniversary of the fall of the Berlin Wall. Day 1 : The El Bocho Crew and Heimat Berlin take to the streets creating unique art installations using tape in preparation for the 20th Anniversary of the fall of the...
Online Video Broadcast Advertising Campaign Camera Cafe by Nescafe
Adapted for Chinese target audience, and as one of online video broadcast advertising campaign, Nescafe has sponsored a digital marketing production of the Chinese version of Camera Cafe, the famous French short TV program that first originally launched and aired on 2001. Through a partnership with Youku and Kaixin, this Chinese version online video broadcast advertising campaign of Nescafe will air...
Viral Video Marketing Eichborn Fliegenbanner, Germany
To promote their exhibition stand at the Frankfurt Book Fair, Eichborn the publisher with the fly prepared 200 flies with an ultra light banner. The banner was attached with natural wax. After a short time the banner dropped off by itself. And the flies were not harmed. The idea came from communication agency Jung von Matt/Neckar, responding to the publisher’s subtitle: der Verlag mit der Fliege....
