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Viral Online Advertising, Hardest Hockey Shot Ever by Samsung

Viral Online Advertising, Hardest Hockey Shot Ever by Samsung

Vancouver 2010 Olympic Winter Games is still 93 days to go. And Samsung is the worldwide Olympic partner in Wireless Communication Equipment. In June 23rd, Samsung launched their Olympic Games Campaign that called “Discover Your Every WOW Moment”. It’s Samsung Electronics’ marketing campaign theme for the upcoming Vancouver 2010 Olympic Winter Games. Through the online contest,... 

Did You Know 4.0 : The Media Landscape

Did You Know 4.0 : The Media Landscape

On October 20th and 21st, The Economist Magazine will host their third annual Media Convergence Forum in New York City. Media Convergence Forum gathers a unique speaking faculty of thought leaders, marketing psychologists, technology experts, futurists, media and marketing professionals to look into the future to consider the ideas, technologies and tactics that tomorrow’s best organisations... 

The Best Job in The World for Ukrainian

The Best Job in The World for Ukrainian

Looks like everybody looking for the best job in the world. Don’t believe it? Take a look The Best job in the World Campaign Video provided by Tourism Queensland for Ukrainian PR podcast listeners. For the podcast episode on ‘The Best job in the World’ Public Relations program, please check www.prpodcast.com.ua

Latest Viral Videos Online Advertising Marketing Vancouver 2010 by Samsung

Category: Viral Marketing
Latest Viral Videos Online Advertising Marketing Vancouver 2010 by Samsung

Following the successful campaign of viral video online advertising and marketing “Hardest Hockey Shot Ever”, Samsung just launched their latest viral videos online advertising and marketing for Vancouver 2010 Olympic Games Campaign “Discover Your Every WOW Moment”. Two videos, “Snowboard Basketball” and “Epic Beat Boxing Ice Tricks”, have been produced... 

Guerilla Marketing Go Beyond Borders by CNN – Day 1

Category: Guerilla Marketing
Guerilla Marketing Go Beyond Borders by CNN - Day 1

It’s time to remembering the night of fall.  The fall of Berlin Wall. And to make us remember the autumn of change, CNN just launched their new Go Beyond Borders tag line at the 20th Anniversary of the fall of the Berlin Wall. Day 1 : The El Bocho Crew and Heimat Berlin take to the streets creating unique art installations using tape in preparation for the 20th Anniversary of the fall of the... 

Invisible Insights #2 : Social Media, Statistics and Research

Invisible Insights #2 : Social Media, Statistics and Research

The world is flat and change is happen everyday. Here’s some links of Social Media, Statistics and Research that we thought would be useful for your public relations, online marketing and online advertising activities : Based on the Top 10 Online Search Engine Providers October 2009 report by Nielsen Company, Google is still leading the search engine provider (66.1%). Guess that Google still... 

Online Social Network Advertising and Marketing by Asia Pacific Breweries

Category: Digital Marketing
Online Social Network Advertising and Marketing by Asia Pacific Breweries

Asia Pacific Breweries (APB) just launched their online advertising and marketing campaign, “Drink Responsibly, Drink Savvy”, through their new campaign site Drink-Savvy.com. According to APB, to be savvy is “to understand”. To drink savvy is to understand your alcohol and how it affects you. More importantly, to drink savvy is about making responsible decision on drinking and... 

Viral Internet Advertising Elf Yourself 3.0, OfficeMax 2008

Category: Viral Marketing
Viral Internet Advertising Elf Yourself 3.0, OfficeMax 2008

Gain the success marketing campaign in the last 2 years holiday season, OfficeMax launched Elf Yourself once again. In November 2008, OfficeMax relaunched again ElfYourself.com for 2008 holiday season. This time, OfficeMax partnered with JibJab to add entertaining new features and capabilities. In addition to more elves (up to five photos) and new dances (Classic, Disco, Charleston or Country), the... 

HP’s Online Entertainment Marketing Campaign in China Explained

Category: Digital Marketing
HP's Online Entertainment Marketing Campaign in China Explained

HP’s  Wave Three online marketing campaign in China, titled “Youth, Camera! My Computer, My Stage” is gain positive response with more than 3 million unique visitor since the launch and 150.000 video submitted. Robin Seow, director of marketing & SMB, personal systems group for HP China, said that the biggest challenge for company in China to engage youths is stay relevant. And... 

Evian Dancing Babies Take Over The Web

Evian Dancing Babies Take Over The Web

YouTube is one of great marketing’s tool. Once you can find the secret sauce to take your online video to the top of the chart, you can become the champion. And this month’s YouTube marketing champion is The Dancing Evian Babies. At the beginning of the month, Evian, owned by Danone Group, released the one-minute campaign on YouTube’s U.S., United Kingdom, Japan, France, Germany and Canada...