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Nike Viral : Make The Difference, Franck Ribéry

Nike Viral : Make The Difference, Franck Ribéry

As we mentioned before, Nike just launched their viral vidoes on YouTube.  The campaign is called “Make The Difference”.  With this campaign, Nike want to make it clear and enables the football fanatics to make that Difference. Nike releases a series of videos on Youtube featuring Wayne Rooney, Franck Ribéry and just now, Arsenal player Andrei Arshavin. Here’s the video that featuring Franck... 

Online Web Advertising, What Drives Edward Cullen by Volvo

Category: Advertising, Marketing
Online Web Advertising, What Drives Edward Cullen by Volvo

Wanna chance of winning two tickets to the movie “Twilight Saga : New Moon” premiere in L.A at November 19th, 2009? Sign up now on What Drives Edward, the new online advertising & marketing  campaign of Volvo,  for the chance to win two free tickets to the premiere of “The Twilight Saga : New Moon” in LA. on November 16th. And by signing up, you can also play the What... 

PR Event : Public Relations 2.0, The New Tools of the Trade

PR Event : Public Relations 2.0, The New Tools of the Trade

It’s a brave new world out there, folks… … Old media titans are dying and new hybrid media forms are rising from their ashes. … A social media “badvocate” can make or break a company’s reputation overnight. … Bloggers are becoming journalists and journalists are starting to blog. … A prolific tweeter can bump a press release off the front page of a Google search. We call this... 

Top 10 Online Seach Provider for Your Search Engine Marketing

Top 10 Online Seach Provider for Your Search Engine Marketing

Nielsen Company just reported the October 2009 data for the Top 10 Online Search Providers in USA. According to the data that provided by Nielsen, including total searches, unique searches, search share, and all other search figures, Google Search still lead with 66,1% share of searches. Yahoo! Search following Google with its 15,4% share of searches. The complete list of Top 10 Online Search Providers... 

Celebrations Packed, Singapore Online Tourism Marketing Campaign

Category: Digital Marketing
Celebrations Packed, Singapore Online Tourism Marketing Campaign

Christmas is just click away, New Year is waiting. And Singapore Tourism Board just launched their online tourism marketing campaign, Celebrations Packed Singapore : What Will You Pack in a Singapore Holiday Contest. To join the contest, all you have to do is just pack your bag by pick the Singaporean experiences that you would pack for a Christmas in the Tropics. From cocktail on Singapore Flyer,... 

LG Online Holiday Advertising Campaign, Dear Hero

Category: Online Advertising
LG Online Holiday Advertising Campaign, Dear Hero

Do you define yourself as hero? You do? Well, we need some prove of it. You need some friends of you to tell that you’re a hero. Simple, a hero is not self proclaimed. Or, if you think you’re not deserve enough to be a hero, do you have a hero? If you do, how do you thank to your hero? Do you wanna say thank you in this Christmas? I guess that’s what Korea’s LG want to tell... 

Best Top 10 Pay Per Click (PPC) Advertising Management in UK, November 2009

Best Top 10 Pay Per Click (PPC) Advertising Management in UK, November 2009

Following the list of United Kingdom (UK) Best Top 10 Search Engine Optimization companies, here’s the list of Best Top 10 Pay Per Click (PPC) Advertising Management companies in United Kingdom (UK) for November 2009 : 1. Smart Click Online 2. Clicks2Customers 3. Just Search 4. Clicks Consult 5. 1UK.Com Ltd 6. MediaCo 7. 1st Page Prophets 8. Distilled 9. Jump Higher 10. Red Revolution See also... 

Online Marketing Campaign, Discover Lattea Design Contest by Melitta

Online Marketing Campaign, Discover Lattea Design Contest by Melitta

Melitta, well known brand from Melitta Group Germany, just launched their online marketing campaign, Discover LATTEA Design Contest. Using the power of community and their consumers, during the design contest period, you can create your own LATTEA Macchiato glass and win great prizes! The prizes for the best designs are: 1st prize: LATTEA + 2.000 € 2nd prize: LATTEA + 1.000 € 3rd prize: LATTEA... 

UK Online Advertising Begins to Rebound in 2010

UK marketers are shifting budgets from traditional media to online campaigns, which are more easily tracked and often deliver better ROI. In fact, this year £3.38 billion ($6.25 billion) will be spent online, more than 20% of all UK ad spending. The UK Online Advertising report analyzes the trends accelerating the flow of ad spending toward the Internet and away from traditional media. The financial... 

Social Media : Social Click Through Rates for Facebook

Social Media : Social Click Through Rates for Facebook

When the companies decided to use Facebook as one of their communication tool, the perfect day and time to send the news was the holy grail. Why? It’s all about the online behaviour of the people. You can’t send it on Monday because people are digging out from the weekend. Can’t send on Friday because people are thinking about the weekend. Can’t send first thing in the morning because...