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6 Social Media Marketing Step for Retailer
Social media is the new buzz words. But still, social media is not a silver bullet. Marketing through social media is trully an art. It mixed up between experiment and mistakes. So, here the 6 steps to explore how social media might impact a retailer. 1. Think in terms of tribes Your customer is human too. Instead of looking at customers in one bucket, consider their affinities. JCPenney could create...
Singapore leads on Asia Top Online Travel Spending
A latest study by Visa has shown thta Singapore lead the top 10 on the online travel related spending. According to the survey, online shoppers from Singapore (US$4,018), Hong Kong (US$3,791) and India (US$3,442) reported to have spent the most in the 12 months ended December 2008. The survey said the highest areas of spending in the past 12 months were airline/airline tickets (US$970), online travel...
Best Top 10 Pay Per Click (PPC) Advertising Management in USA, November 2009
Following the USA Best Top Search Engine Optimization (SEO) companies, here’s the list of Best Top 10 Pay Per Click (PPC) Advertising Management companies in USA, November 2009 : 1. JumpFly, Inc. – Illinois, USA 2. Intrapromote PPC Agency – Ohio, USA 3. SEOP – California, USA 4. WebiMax – New Jersey, USA 5. Increase Visibility Inc. – California, USA 6. WebMetro –...
Marketing Friday : Links of News, Insights and Research #1
Information is the one of key of business. Here some interesting information in the online world for the last couple days. Google sites still lead the search marketing world. There are more than 113 billion searches conducted worldwide in July 2009, representing a 41% increase vs. the same period last year, according to an analysis of the global search market by comScore, Inc. Social...
Viral Video Marketing Eichborn Fliegenbanner, Germany
To promote their exhibition stand at the Frankfurt Book Fair, Eichborn the publisher with the fly prepared 200 flies with an ultra light banner. The banner was attached with natural wax. After a short time the banner dropped off by itself. And the flies were not harmed. The idea came from communication agency Jung von Matt/Neckar, responding to the publisher’s subtitle: der Verlag mit der Fliege....
Top 10 Best Social Media Optimization Companies in Canada
Social Media Optimization is the process of increasing websites presence through the use of social media sites like MySpace, Facebook and YouTube. Socialization through the Internet is a growing phenomenon because of its global reach and the use of technology to make getting to know people more dynamic. Following the announcement of Top 10 Best Social Media Companies in US, here’s the Top 10...
Invisible Insights #1 : Online Advertising and Social Media
Many things happen in last couple days, and here’s the collections of online advertising and social media related links that we thought it could be useful for all you: Recent developments indicate the Internet is being taken more seriously. No wonder if the online advertising is gown up. Today’s consumer is realizing that the home is their best resource to stretch a dollar in a difficult economy....
Facebook Become More Promising for Marketers
iStrategyLabs just released their report based on the demographics stats on Facebook. And its interesting! Based on their report, it seem that Facebook userbase is getting much older, 513% growth in 55+ year old users and college & high school drop 20%. The overall number of users between 18 and 24 years of age has grown only 4.8% between the fourth of January and the fourth of July of 2009. ...
Guerilla Marketing Inner Beauty by Dove, Germany
Dove just made guerrilla marketing campaign about Inner Beauty in Germany. They modified scales without numbers were place in female locker rooms in schools and at swimming pools. The message on the scale simply translates to “Real beauty is not measured in kgs,” and while that is certainly true, will the young women this guerrilla marketing campaign tries to connect with actually step...
Viral Internet Advertising Elf Yourself 3.0, OfficeMax 2008
Gain the success marketing campaign in the last 2 years holiday season, OfficeMax launched Elf Yourself once again. In November 2008, OfficeMax relaunched again ElfYourself.com for 2008 holiday season. This time, OfficeMax partnered with JibJab to add entertaining new features and capabilities. In addition to more elves (up to five photos) and new dances (Classic, Disco, Charleston or Country), the...





