6 Social Media Marketing Step for Retailer
Social media is the new buzz words. But still, social media is not a silver bullet. Marketing through social media is trully an art. It mixed up between experiment and mistakes. So, here the 6 steps to explore how social media might impact a retailer. 1. Think in terms of tribes Your customer is human too. Instead of looking at customers in one bucket, consider their affinities. JCPenney could create...
Invisible Insights #3 : Social Media, Online Marketing & SEO
What’s hot this week? Well, it’s depend how you define the word “hot”? In terms of social media, online marketing and search engine optimatization (SEO), we found some of interesting news, insights and information that might be useful for you. And here’s the list of it. Social media is a great opportunity to get links in a pure and natural way. Here are 7 tips creating...
Dental Marketing : 7 Top Questions Before Designing Dental Website
As we mentioned before, there are so many dental websites has the same mistakes. Now, there are several questions to ask before you build your dental website. Here’re 7 top questions you should ask yourself when designing your dental website : What is the purpose of your dental website? What does your dental website DO? When you know what is the purpose and what is your dental wensite DO, the...
Viral Video Marketing Know The Signs by Heineken
As we informed, Heineken just launched its second online marketing campaign on global responsible drinking. To create an intriguing message of the campaign, they also create three videos – “Drunk Pole Dancing Gone Wrong”, “Mime Artist Provoked by Drunk” and “Drunk Looks Stupid and Crashes” – on YouTube as their viral marketing tools. So far, “Drunk...
The Coffee Bean and Tea Leaf Malaysia Online Shopping Website Launched
Order anytime of the day! Easier and faster to shop online! 24/7! With preparation of its new store opening in January 2010 in Jusco Melaka City, Empire Shopping Gallery Subang Jaya Malaysia, Coffee Bean & Tea Leaf has launched its online ordering system. Its the first online retail shopping website coffee chain in Malaysia. As part of their digital marketing move, the online ordering system is...
Fiesta Movement, Ford High Hopes on Social Media
Ford Motor has high hopes for Fiesta, a popular model abroad launching in the U.S. next year. So how does it introduce the subcompact car to Americans? A massive ad blitz on TV? In-house promotions at dealers nationwide? Nope. In April, through it Fiesta Movement, Ford tapped 100 top bloggers and gave them a Fiesta for six months. The catch: Once a month, they’re required to upload a video on...
Facebook Become More Promising for Marketers
iStrategyLabs just released their report based on the demographics stats on Facebook. And its interesting! Based on their report, it seem that Facebook userbase is getting much older, 513% growth in 55+ year old users and college & high school drop 20%. The overall number of users between 18 and 24 years of age has grown only 4.8% between the fourth of January and the fourth of July of 2009. ...
Guerilla Marketing Inner Beauty by Dove, Germany
Dove just made guerrilla marketing campaign about Inner Beauty in Germany. They modified scales without numbers were place in female locker rooms in schools and at swimming pools. The message on the scale simply translates to “Real beauty is not measured in kgs,” and while that is certainly true, will the young women this guerrilla marketing campaign tries to connect with actually step...
LG Online Holiday Advertising Campaign, Dear Hero
Do you define yourself as hero? You do? Well, we need some prove of it. You need some friends of you to tell that you’re a hero. Simple, a hero is not self proclaimed. Or, if you think you’re not deserve enough to be a hero, do you have a hero? If you do, how do you thank to your hero? Do you wanna say thank you in this Christmas? I guess that’s what Korea’s LG want to tell...
Social Media Event : Measuring Social Media Success
Measuring Social Media Success Tuesday, October 27, 2009 from 7:00 PM – 10:00 PM (ET) Brighton, MI Event Details : Pageviews, unique visitors, followers, fans, views, connections, retweets, oh my! Confused by all the different ways to measure success on social media? Join us for a three hour workshop that will teach you all the basics you need to measure your social media success! Only $30...
