Viral Video Marketing Bike Lights and Safety, Holland
Digital Creative : Viral Marketing
Safety is common issue that people sometime forget about. In Holland, to create awareness on bike lights and safety, The Ministry of Transport, Public Works and Water Management used a viral video marketing. So far, the video is alredy viewed 160.000+ views on YouTube alone. Following the seeding of the campaign on various social media platforms and blog, they continue the campaign on the offline...
