Viral Online Advertising Campaign Martini Moments
Creative Advertisement
Developed for Dutch market and focused on online, Martini just launched their marketing campaign to remind the audience of Martini and all the brand represents: Italian beauty, enjoying the moment and accessibility of a stylish drink. The campaign was created by Watson & Lewis with no television commercial.
With focus only on online advertising, Martini use YouTube, Facebook and Hyves as their three pillar internet advertising channel. These social network channel is mentioned for the fans, so they can easily connect each other.
PS : The song ‘A Night Like This’ is by Dutch singer, Caro Emerald.
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